Trends in Tampa tourism and visitation

– Tampa’s rising profile as a top destination for both leisure and business travelers continues to drive strong visitation numbers. Tampa International Airport welcomed 23.9 million passengers in 2023, a 32% increase from 2021.

– Tampa’s sporting venues have already surpassed their 2021-2022 figures, indicating a growing demand for live events. The upcoming Tropicana Field redevelopment in downtown St. Petersburg is set to capitalize on this trend with 8 million square feet of planned development, including up to 1.4 million square feet of office space, 5,400 residential units, and 750 hotel rooms.

– Beach visitation in the Tampa market is on pace to surpass that of 2021-2022 as Tampa remains a prime tourist destination due to its pristine beaches, vibrant cultural scene, and favorable year-round weather.